In a League of their Own

Plano Star Courier by Brittany Feagans

With an impressive list of clientele that includes all of the Big 12 schools, Plano-based Maverick Jackets has certainly left its mark as the leading manufacturer of letterman award jackets, blankets and customized athletic apparel.

Growing up in Indiana, founder Don Giddens was a venture capitol investor for eight years at a company that would be the precursor to Maverick Jackets. When the original investors decided to pursue other business endeavors, Giddens bought the company and moved it to Plano.

“I’ve been involved in athletics pretty much my entire life, and it made an impression on me,” said Giddens, who attended St. Edward’s University in Austin on a basketball scholarship. “It was just a very logical choice with the amount of universities in the Texas region and their commitment and interest in athletics. It was a no-brainer that an athletic award company should take advantage of all that school spirit in the Texas region.”